Video Infographic

Video Infographic Production

Discover the fascinating journey of video infographic production that we embarked on for the Markkula Center for Applied Ethics at Santa Clara University. This insightful project came to us, at Blare Video, just as an important election loomed on the horizon. Tasked with creating an educational infographic video, we delved into the subject, painting a vivid picture of applying ethics when choosing a political candidate. This video also supported a downloadable guide penned by one of the Center’s esteemed founders.

We welcomed the chance to demonstrate our proficiency in creating “explainer videos”, a category that is rapidly gaining traction in the world of video communication. This project called on us to produce, design graphics, and animate – challenges we met with relative ease, delivering a top-notch video on time and budget. Serving as a valuable testament to our adaptability, this production illustrates our ability to craft engaging, informative videos that blend style with substance for a variety of audiences.

Video infographic production has revolutionized the way we present and understand data. It’s important for you, the reader, to grasp the essence of this process. With that said, let’s take a dive into the world of video infographics, shedding light on its production methodology and the incredible value it brings with it.

Video infographics, in layman’s terms, are essentially moving versions of static infographics. This format integrates multimedia elements like audio, video, motion, and time, transforming the otherwise mundane information into a stimulating visual treat. But, one might ask, how exactly are these produced?

The Production Process:

1. Concept Development: Just like any other creative process, video infographic production starts with brainstorming and developing a concept. You have to identify the message you want to convey and plan how to visualize it effectively.
2. Script Writing: Next, you pen down the narrative- this is your script. It acts as a guide, directing the flow and structure of the information you’re presenting.
3. Storyboard Creation: A storyboard is drafted, outlining the video’s sequence visually. It’s essentially a comic strip of your video, illustrating what’ll happen and where.
4. Design & Animation: This is where your concept and the storyboard come alive. Using graphic design software, the elements are designed and then animated based on the storyboard.
5. Adding Sound: The last step in the production process is to incorporate sound. This includes voice-over, background music, or sound effects to enhance the viewing experience.

“Video infographic production is no less than magic. It breeds life into statistics and facts, creating an engaging narrative that speaks volumes.”

Video infographic production, when done right, has immense potential to captivate the audience’s attention and leave a lasting impact. It’s an incredible tool, bridging the gap between data complexity and understanding, allowing everyone to be on the same page. So next time you are faced with a mountain of information, remember the magic of video infographic production and harness its power for your benefit.

Creating a compelling video infographic is an art. There is a multi-step process involved, crafted to ensure the output is not just visually appealing, but also informative and engaging. Let’s dive into it!

Firstly, your journey begins with research. You must thoroughly study the topic and gather all necessary data and statistics. The objective is to fully comprehend the subject so you can present it in an easily digestible form. Highlight the key points and relevant information that will be included in your infographic.

Next up is scripting and storyboarding. Develop a narrative to engage your audience and create a storyboard to envision how the narrative flow will unfold in your video infographic. In this phase, it’s crucial to outline every scene, including the transitions and animation effects.

Now, the production phase comes into play. Start designing your graphics. Keep in mind the voice-over that will accompany the visuals; the two should intertwine seamlessly to enhance understanding. Utilize your skills and tools to create dynamic, eye-catching graphics that accurately represent your data and message.

After designing the graphics, it’s time for animation. This is where your storyboard springs to life! Coordinate the movement of your infographic elements with the narration to maintain a smooth and coherent flow. Remember to keep it simple – complex animation can overshadow the information and confuse the viewers.

Make sure to contact Blare Video for your video infographic needs.