Music Video Production

Music Video Production

Check out the music video we created for Las Vegas artist, the Futrell Bros, titled “Control My Feet”. This captivating music video project was carried out by the seasoned team at Blare Video of Las Vegas, under the skilled direction of Johnny Soto. As with each project we undertake, high-quality cameras and lighting were used, and our excellent crew brought their A-game to the production. The result? An undoubtedly vibrant and engaging music video, thanks in no small part to our impressive post-production editing work.

Let’s take a deeper look into the entire production process, shall we? Perhaps it will give you some insights into the efforts we put into the creation of a music video.

Creating a music video is an art that requires significant planning, coordination, and creativity. The process begins with an initial consultation with the artist to get an understanding of their vision and the theme of the song. In the case of Futrell Bros, their theme was all about control – an element we made sure was reflected in the video narrative.

Pre-production

Storytelling is at the heart of any good music video. During the pre-production stage, the concept is developed, referencing the song lyrics and artist’s directive. In “Control My Feet”, we developed a story about how the artist masters their environment.

We also scout for ideal locations during pre-production. The scenes for Futrell Bros were shot in various locations in Las Vegas, adding a unique charm and character to the video.

Production

On the production day, our crew gets into action to bring the vision to life. This involves setting up the camera angles, creating the right lighting conditions, and directing the artist’s movements in sync with the music. Highly skilled and experienced, our crew ensures that the shoot runs smoothly and captures the essence of the song.

Post-production

The magic of a music video truly comes together in the post-production stage, wherein editing, colour grading, visual effects, and sound design play a significant role. For “Control My Feet”, we carefully edited the shots to create a cohesive and engaging story. The color grading was also crucial in setting up the mood and aesthetic of the video.

To sum it all up, our goal at Blare Video is to create a music video that tells an engaging story and visually echoes the music’s rhythm and tone. It’s all about taking you, the viewer, on a captivating journey that stretches beyond the music.

Music Video Production Influence

Arguably one of the most influential pop groups to come out of the 20th century, the Jackson 5 have left an indelible mark on the landscape of music video production.

Originating from Gary, Indiana, the group was composed of brothers Jackie, Tito, Jermaine, Marlon, and of course, the legendary Michael Jackson. Bursting onto the scene in the late 60s, their energetic performances and catchy pop hits quickly catapulted them to the pinnacle of stardom.

In addition to their remarkable singing talent, the Jackson 5 had a knack for theatrical presentations and riveting choreography. Their music videos often featured synchronized dance moves, captivating storytelling, and professionally staged scenes. Examples, like “I Want You Back” and “ABC,” are still considered iconic today for their groundbreaking and impactful visuals.

Historically, the Jackson 5 were the torch-bearers for early music video production, setting the bar high with their innovative use of this promotional medium. The group’s engaging videos, filled to the brim with style, character, and raw energy, greatly influenced the standard for video production still held in the music industry today.

Not only did they set trends, but the Jackson 5 also contributed significantly to making music videos a crucial part of the music industry’s commercial success. As a result, they inspired a plethora of future pop sensations to explore and embrace the medium of music video production.

Delving into the history of music video production, you’ll find it a fascinating progression of creativity and innovation that has revolutionized the music industry. It’s a journey that began in the 1960s, as television started to become a household staple. Musicians quickly latched onto this visual medium as a means to reach a more extensive audience, creating promotional clips to be broadcast on TV. These were the precursors of the modern music video – simple, but effectively drawing the viewer’s attention to the songs and the artists.

Throughout the 70s, artists like David Bowie and Queen further pushed the boundaries of what music videos could achieve, incorporating theatrical elements and narrative storytelling into their videos. However, it wasn’t until the launch of MTV in 1981 that music videos truly became a central component of an artist’s identity and marketing strategy. With a platform dedicated entirely to showcasing music videos, the stakes were raised. Production budgets expanded, and the videos themselves became increasingly elaborate and innovative.

The 1990s and 2000s witnessed the advent of digital technology, which reshaped the landscape of music video production again. Advanced computer-generated imagery (CGI) and digital cameras provided an unprecedented level of flexibility and creative control, allowing for even grander and more visually stunning displays. Artists like Britney Spears, Lady Gaga, and Beyonce used their videos as a form of expression, often making bold social commentaries.

Today, the evolution continues with the rise of platforms such as YouTube and Vevo offering the perfect stage for artists to share their audio-visual masterpieces. This seamless blend of technology and creativity ensures that music video production maintains its influential role in shaping music culture. And as technology advances even further, one can only imagine where the future of music video production will take us.

If you’re considering producing a music video, your go-to choice should be Blare Video. This production company is staffed with a team of seasoned professionals, harnessing their artistic and technological expertise to bring your music, vision, and story to life creatively. They are committed to producing high-quality music videos that resonate with your target audience, ultimately ensuring your message resonates. With Blare Video, it’s not just about making a music video; it’s about creating an impactful, visual representation of your music.

Blare Video showcases a perfect blend of advanced technology and creativity. Their extensive experience across a range of music genres means they can tune into your unique style and perfectly frame your narrative. By employing state-of-the-art equipment, they ensure your music video achieves high production values, demonstrating your commitment to quality and artistry to your fans.

Also, the company’s dedication to customer service sets it apart. They treat every project as a partnership, involving you in every step of the production process; from pre-production planning to shooting, and through post-production. This inclusive approach ensures your creative vision lies at the heart of the final product.

When it comes to navigating the future of music video production, with Blare Video, you can be confident you have a partner who understands and can skillfully exploit the evolving landscape. This not only brings your current project to life but paves the way for potential future collaborations. Choosing Blare Video is a steadfast step towards crafting music videos that will capture hearts, stir emotions, and elevate your music to new heights.

See our music videos.